Embracing the idea of “body freedom,” the design avoids focusing on detailed product images, limiting itself to barely noticeable silhouettes of the “sex toy.” At the same time, the graphics place a visual emphasis on the curves of the human body.

The packaging steps away from direct depictions of the product, adopting a more delicate and minimalist approach.

Avoiding aggressive sexuality and vulgarity, the illustrations subtly highlight the elegance and beauty of the naked body. The graphics reference classical engravings but present them in a bold and modern interpretation. The vertical logo simultaneously alludes to Japanese typographic culture and, somewhat unexpectedly, to a phallic symbol.